The Read Magnet® Podcast

Turn your passion into a serious business through Content with Sophie Callahan

Cate Butler Ross Season 2 Episode 58

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0:00 | 35:40

A quick note from Cate:

These earlier episodes come from a previous chapter of my work, before my focus shifted to writing and publishing books through The Luminous Press.

They’re still well worth a listen, so I’ve kept the full archive available.

If you’d like to stay in touch and hear about my books — including the ADHD Mum series — you can join my reader newsletter here:www.theluminous.media/newsletter/


Sophie Callahan was a successful corporate photographer, but really wanted to be an equine photographer. When friends and family told her that wasn't a real business, Sophie worked hard to prove them wrong, leveraging the power of social media and content marketing to turn her passion into a serious business.

Today, with two small children, and no longer able to do the travelling her photography career had entailed, she now teaches a host of small businesses how they too can use content and social media to market their business's.

I absolutely loved this conversation. Sophie shares the framework she teaches her content marketing clients, the most common mistakes she sees when content isn't working and her tips on getting started with content.

Stay in touch with Sophie:
Website: https://www.sophiecallahan.com/

Instagram: https://www.instagram.com/sophiecallahan/

Facebook: https://www.facebook.com/SophieCallahanPhotos


Check out Cate's latest freebies and offers HERE>>