How to ACTUALLY turn your content into clients with business and marketing strategist Maggie Giele Artwork

Authors Dot Ink

AUTHORS DOT INK is the podcast for message-led creators, coaches, and thought leaders who ready to write their book, and want to do it with strategy and soul.

Hosted by book coach, ghostwriter, and founder of The Luminous Press, Cate Butler Ross, each episode explores what it really takes to bring a powerful message to the page, whether you’re writing it yourself or partnering with a pro.

From behind-the-scenes publishing insights to soulful conversations with authors, creatives, and industry insiders, you’ll learn how to shape the book that only you can write, and how you can use it to grow your authority, create real impact, and become a siren-call to the people you’re here to help.

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Authors Dot Ink

How to ACTUALLY turn your content into clients with business and marketing strategist Maggie Giele

August 17, 2023 • Cate Butler Ross

I loved picking the marketing brains of the amazing Maggie Giele for this episode, because she's a lady who really knows her stuff. In fact, when she reached an income ceiling of £5-10K months back in 2020 and was so busy she barely had time to pee, let alone meet a friend for coffee, she decided to burn her launching business model to the ground and switch to evergreen, and within three months had her first £100K month.

In this episode, we dive on into scaling an online business and how to create content that actually leads to sales.

Press play to discover:

- The three things you need to do scale your business
- how to customise your content as you move from 1:1 to one to many
- How moving her community off Facebook onto Skool was the best thing she could have done for her program and her mental health
- How to elevate your content in to an offer that actually leads to sales
- The 5 ways to get traffic (and why social media is the slowest and hardest)

Plus

-The one question she asks when she's got to create content but has no idea what to ask (this recently led to £1000s worth of sales).

You can also grab her free training on Scaling a business with a leveraged offer and zero team:

go.maggiegiele.com/movie

Follow Maggie:
Instagram: www.instagram.com/maggiegiele

LinkedIn: https://www.linkedin.com/in/maggiegiele/

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